Baby Boomers are Wanting to Travel!


Check out what AARP Predicts for 2016 – make sure you are on top of travel trends!!

Man skier in mountains.

It seems that 2016 is the YEAR for baby boomers to hit the road, the airlines, buses and trains for — TRAVEL!  It seems from an AARP survey that this is The Year We Aspire to Travel and here are some of the AARP highlights!

AARP states that 99% of survey respondents said they are planning to travel in 2016:

One in 10 said they booked their trip by September 2015, leaving opportunity to provide guidance on things to do, places to eat and other activities they can do once they arrive at their destination

According to the AARP survey, cost isn’t a factor:

55% of survey respondents said cost was not a factor when planning their vacation. This is a sharp contrast to Millennials and Gen Xers, more than half of those respondents said cost was a barrier for leisure travel.

Baby Boomers control 70% of the nation’s disposable income, so in 2016 they plan to use this income to treat themselves to fun leisure trips. Survey respondents said the reason for these trips is to spend time with family and friends, relax and get away from normal everyday life.  However, 50+ survey respondents said they are still interested in getting great deals as they book their travel and want to get the most out of their dollars

Senior woman outdoors near the water front

Types of trips the 50+ will be embarking on in 2016:     Domestic: 95% said they will travel domestically this summer. These trips primarily include summer vacations, multi-generational trips and weekend getaways. Popular domestic destinations will be to places like Florida, Las Vegas, California, New York and Hawaii.

International: 32% said they will be embarking on an international once in a lifetime trip. International trips will be especially popular in the spring, with 29% travelling to other countries then. Also, England, the Caribbean and Mexico will be the top international destinations for these travelers.

Extended Family Trips: 26% of travelers 50+ will take at least one multi-generational domestic trip in 2016. While this is still a high percentage, it is down from 2015. In 2015 approximately 32% of 50+ travelers took a multi-generational trip.

What 50+ travels are looking for during these trips:

  • 43% of respondents said they must have free Wi-Fi in their hotel and 86% said they must have complimentary Wi-Fi in their vacation rental home.
  • 40% of respondents said they will stay at a hotel or motel. However, Airbnb and VRBO are gaining in popularity, with 9% of respondents saying they will be staying at one of these properties.

So NOW is the time to make sure you are getting your AARP benefits for travel, eating out and entertainment – for just $16.00 a year, make sure you are on the AARP list so that your travel is budget conscious and FUN!

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